Privacy & Cookie Policy

Last updated: 27 May, 2025

Introduction

This Privacy Policy describes how Accounting Flow Ltd ("we", "us", or "our") collects, uses, stores, and protects your personal information when you use our website https://www.accountingflow.io and related services.

1. Who We Are

Accounting Flow Ltd is a company registered in England and Wales with its registered office at:
34-35 Clarges Street, London, England, WJ 7EJ.

For any questions about this policy or your data, contact us at:
📧 contact@accountingflow.io

2. Information We Collect

We collect and process personal data that you voluntarily provide via:

Website contact forms
Newsletter sign-up forms
Booking a call via Calendly
Creating an account to access our SaaS platform

The personal data we collect may include:

Full name
Email address
Phone number
Company name
IP address and browsing behaviour (via cookies)

3. How We Use Your Information

We use your personal information for the following purposes:

To respond to your enquiries or support requests
To manage your account (if you register for our SaaS platform)
To send you relevant product, service or marketing updates
To analyse website usage and improve our site and services
To detect and prevent fraud or abuse

5. Who We Share Your Data With

We use trusted third-party services to support our business. These may process your personal data on our behalf:

Google Analytics, Google Ads, Google Workspace
HubSpot CRM
Mailchimp (email marketing)
Calendly (meeting bookings)
Meta Pixel & LinkedIn Insights (advertising)
Hotjar (website experience analysis)
Stripe (payment processing)

These providers may process or store data outside the UK/EU (e.g., the USA). Where this occurs, we ensure appropriate safeguards (such as Standard Contractual Clauses) are in place.

6. Data Retention

We retain your data only for as long as necessary to fulfil the purposes we collected it for, including to meet legal, accounting, or reporting requirements. We regularly review and securely delete data that is no longer needed.

7. Your Rights

Under the UK General Data Protection Regulation (UK GDPR), you have the right to:

Access the personal data we hold about you
Request correction of incorrect or outdated data
Request deletion of your data
Object to processing or request data portability (in certain circumstances)
Withdraw consent where processing is based on consent

To exercise any of these rights, contact: contact@accountingflow.io

8. Security Measures

We take appropriate security measures to protect your data from unauthorised access, disclosure, or misuse. This includes secure servers, limited access to data, and encryption where applicable.

9. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience on our website.
By continuing to browse our site, you agree to our use of cookies as outlined below.

a) What are Cookies?

Cookies are small text files placed on your device that help us provide core functionality, analyse traffic, and deliver targeted advertising.

b) Types of Cookies We Use

Necessary Cookies – Essential for website operation
Performance Cookies – Analytics and usage tracking (e.g. Google Analytics, Hotjar)
Functional Cookies – For remembering user preferences
Targeting Cookies – Set by our marketing and advertising platforms (e.g. Meta Pixel, LinkedIn)

c) Third-Party Cookies

We use services such as Google, Meta, and LinkedIn, which may set their own cookies. You can review their privacy policies directly:

d) Cookie Management

You can control and disable cookies through your browser settings. Doing so may affect how our site functions. For details:

You can also opt out of Google Analytics here:
https://tools.google.com/dlpage/gaoptout

10. Changes to This Policy

We may update this Privacy & Cookie Policy from time to time. The latest version will always be posted on this page with an updated "Effective Date".

Conclusion

Accounting Flow Ltd
34-35 Clarges Street, London, England, WJ 7EJ
📧 contact@accountingflow.io
🌐 https://www.accountingflow.io